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Marketing and Community Outreach Coordinator

The Parents Estate Planning Law Firm, PC
On-site
Acton, Massachusetts, United States
$52,000 - $62,000 USD yearly

The Marketing and Community Outreach Coordinator will play a critical role in nurturing and developing potential new clients for the law firm. This position requires a proactive, organized, think-outside-the-box individual who exemplifies strong writing ability and attention to detail. The ideal candidate will have experience in a marketing department of a professional setting, excellent communication and writing skills, and the ability to work well independently as well as in a team.Β This individual will have strong customer service skills and enjoy speaking to community partners, and developing and managing relationships with key stakeholders and vendors.

Marketing Related:

  • Assist the marketing efforts with delivering and executing creative content for social media channels to include Facebook, Instagram, LinkedIn, TikTok, and YouTube.
  • Track and monitor social media performance.
  • Generate ideas to reach, and nurture target audience.
  • Update social media channels with creative graphics and content.
  • Post to all channels daily to engage with target audience.
  • Shoot video content.
  • Conduct quarterly Website audit, checking links, updating information, refreshing photos.
  • Assist Marketing Manager with developing and creating marketing materials for targeted audiences.
  • Assist in creating and improving upon existing marketing materials – especially, but not limited to social media, for targeted audiences.
  • Create email content for monthly and quarterly email marketing campaigns.
  • Assist with creation of monthly e-newsletters, and event landing pages.
  • Attend, and participate in weekly, quarterly and monthly marketing meetings.


Community Outreach Related:

  • Set up and attend events; prepare educational materials for distribution at events, connect with registrants both prior to, and after the event.
  • Manage Family Network sponsorships and events, and coordinate email blasts, FB posts and other content as necessary.
  • Act as back-up for Client Services Coordinator, handling intake calls and answering questions for potential new clients.
  • Other responsibilities not listed in the job description may be required.
  • Bachelor’s degree in Marketing, Social Media, or related field
  • Minimum of 2 years of experience in a professional setting, with a focus on marketing, social media and writing.
  • Excellent organizational and multitasking skills.
  • Proficient in Microsoft Office Suite.
  • Experience with HubSpot is a plus.
  • Exceptional interpersonal, customer service, and communication skills.
  • Strong attention to detail and ability to maintain high standards across all marketing channels.
  • Ability to maintain confidentiality and handle sensitive information with discretion.